Customized products
Customized products mean that on the basis of large-scale production, the company treats each customer as a separate market segment, and combines product performance, function, and shape according to individual specific needs to meet the needs of each customer. A production and marketing method for specific needs. Different from manual customization in the past, customized products are proposed when simple mass production cannot meet the diverse and individual needs of consumers. The most prominent feature is the design and production of products according to the special requirements of customers.
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